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Foam3D™ by Britten Productions 7&4's NBC Winter Olympics Premiere Event

Foam3D™ Custom Sculptures

by Britten Studios  

CNC Foam Cutting Equipment Allows an Endless Range of Creative Applications

Traverse City, MI: Imagine having your logo fully in three dimensions, or a huge sculpture any animal on the face of the earth, or your product larger-than-life size, without having to buy or lease the next-generation equipment and technology.

With Foam3D™, that dream is now an obtainable reality. You can even scan any object and create a 3D model, and carve the shape from large blocks of foam.

For over 30 years, Britten has produced large format print and create innovative hardware display systems for various industries all over the country. But an increasing number of event marketing agencies continue to push the creative envelope for more unique and one-of-a-kind ideas to engage their customers. In the competitive field of experiential marketing, the challenge is always to attempt something that’s never been done before.

Recognizing this opportunity, President and CEO Paul Britten invested in the CNC routing equipment capable of cutting and drilling from large blocks of foam that can be combined into even larger custom sculptures.

“Utilizing this technology was the next logical step for us,” said Britten. “Combined with all of the other capabilities we have to offer, there’s nothing we can’t tackle. Joining our in-house experts in the fields of woodworking and metalsmithing, imprinted fabric, LED lighting & electrical applications, and now with the introduction of Foam3D, we can produce virtually any custom display right here in Traverse City.”

Working together with Activate, Inc. – an event marketing company in Ferndale, MI – the equipment was immediately put to use for several NFL customers for pregame activations, including dozens of oversized team letters for fan photos, huge Pepsi cans that were wheeled onto Ford Field during halftime for a football toss, and even a 15’ entrance structure for the Denver Broncos that combined truss and pyrotechnics.

Foam3D™ has been at the center of many recent NFL projects

Client: Activate, Inc. in Ferndale, MI has been at the center of many recent NFL projects

Additional applications for the product also exist in other industries: monument signs for outdoor use, corporate logos, decorative or manufacturing applications are all possible with Foam3D. Britten’s designers can also provide conceptual renderings to help turn any vision into a reality. 

Top Product Features:

  • Fast lead times, typically in just 4 weeks
  • Functions equally well in both indoors and outdoors
  • A wide range of finishes and mixed media applications are possible
  • Highly durable surface is paintable with a polyeura coating
  • All projects scraps are recycled

The addition of 3D CNC foam cutting equipment literally brings a new dimension to Britten’s already robust in-house fabrication capabilities!

What can you bring to life?

Learn more at

Contact Britten today to discuss your special project at 888.863.8201.

About Britten Productions: For over 30 years, Britten has been helping some of the world’s largest brands visually connect with their audience. From events to retail and from hardware to print, we make sure your brand is engaging and getting noticed. We believe in making it easier for your brand to tell your story, wherever your audience may be. Learn more at